The Difference Between Selling Yourself and Communicating Your Value: 6 Valuable Tips

Engineers fail to recognize their own value and it is killing the industry.

We often think of engineers as shy introverts who like to crunch numbers. Instead, our work touches everyone in the world, regardless of where they live. Think about that.

If we continue to undermine our work, our profession will continue to lose thousands of people every year.

Here are 6 ways we can communicate our value:

Tip #1: Understand the importance of your hard skills

What unique set of skills do you have that help millions of people every day?

Tip #2: Master your unique value proposition

If people don’t know how you are affecting their lives, they won’t value what you do.

Tip #3: Be visible

Share more of what you are doing online and within your company.

Tip #4: Build your brand

Present facts about your skills and how they change the lives of others in a fun and engaging way.

Tip #5: Be authentic

We all have a unique set of skills that others value.

Tip #6: Know your skills

As engineers, we are problem solvers. Dive deeper into what you can do to make others’ lives better.

Read this post and more on my Typeshare Social Blog

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Luis Duque

I am full-time bridge engineer looking to make the world a better place. I volunteer with Engineers Without Borders with projects in South and Central America.